One of my key responsibilities involves providing support for the marketing channel. In this particular instance, I worked on creating a series of visually appealing designs centered around a fun and engaging 2 truths/1 lie game concept for Valentine's Day.
These designs were specifically crafted to highlight intriguing facts about the various metals and materials available on OM.
The overall aesthetic of the designs is characterized by playful colors and a thematic focus on Valentine's Day elements such as hearts. To ensure a cohesive branding approach, I incorporated a playful use of typography to uniquely represent each material.
Following their creation, this series of designs was prominently featured across our diverse range of social media platforms, email campaigns, and advertising channels. By leveraging these visually striking assets, we were able to effectively capture the attention of our audience and drive engagement with our brand and products.
Tools
Figma
